Enigma’s 2013 Advent Calendar: an original year-end gift
Enigma Strategy & Branding unleashed its creativity in order to produce an original year-end gift: a not like the others Advent Calendar.
Ambition
To be present before Christmas, this time of year when everything goes faster and when you can’t wait to be on holiday.
Action
With bubble wrap and an inventive design, the traditional Advent calendar was turned into an anti-stress year-end gift. Our designers picked a cheerful color for popping bubble wrap. Every day until December 25, each person could pop a bubble on the calendar.
Impact
This idea generated a lot of curiosity and everybody loved it. Many people probably didn’t wait till the last day to pop all the bubbles…
