Digital Campaigns

Deploy

We strongly believe that what isn’t measured can’t be optimized, so we will make sure your website, app or even physical stores are ready to capture the data and link it back to the advertising platforms.

Our team of Digital Media Specialists master the industry-leading Data Analytics tools such as Google Analytics, Google Data Studio and Facebook Analytics. We will make sure to implement solutions that give a direct response to your business data intelligence needs.

Analyze

What exactly does Optimizing a campaign mean? Well, it depends on the campaign type. For search campaigns, we will spend most of the time in keyword bidding, audiences modifiers, ad copies and landing page optimizations.

When it comes to display and video advertising such as social or programmatic, we know that creativity plays a big role. We’ll involve the studio each time we feel there is even a tiny need in visual improvement or iteration.

On top of that, we are conscious that an awareness campaign aims to bring traffic. We aim to do more and provide continuous work and recommendations to the landing page experiences. The goal here is to convert traffic into contacts and customers.

Optimize

What exactly does Optimizing a campaign mean? Well, it depends on the campaign type. For search campaigns, we will spend most of the time in keyword bidding, audiences modifiers, ad copies and landing page optimizations.

When it comes to display and video advertising such as social or programmatic, we know that creativity plays a big role. We’ll involve the studio each time we feel there is even a tiny need in visual improvement or iteration.

On top of that, we are conscious that an awareness campaign aims to bring traffic. We aim to do more and provide continuous work and recommendations to the landing page experiences. The goal here is to convert traffic into contacts and customers.

We are happy to introduce you to this complex and ever-changing world. The first amuse-bouche is a free digital glossary. Click to download this digital must-have that will provide you with a better understanding of the key performance indicators and specific terms used in digital campaign strategies.

Do you want to go further? Download your guide to navigate through the maze of different social media platforms and learn which social media platform to choose for your next digital campaign!