Our Story
In a world of algorithms, artificial intelligence, and word of mouth, companies, and organizations have no other choice than perfection. Enigma has brought together a team of marketing strategists, designers, branding specialists, digital traders and growth hackers. We combine our knowledge of digital territories and the power of human psychology to help businesses acquire clients, politicians win votes and NGOs save the world.
“We have gathered a unique blend of skills in strategy, marketing, design, and digital.
Our Credo
Here are the five rules we follow to ensure your survival in these changing territories.
01. Always remember to be human
02. Ambitions are not strategies
03. Data beats opinion
04. If it can be automated, it will be
05. The user is always right
Leadership Team
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Olivier Kennedy
CEO & founder
People are the killer app
Geno ChurchThis strategist soon became interested into the field of new technologies which revolutionize communications. He is one of the leading players in Facebook and Twitter campaigns implementations in Switzerland with Enigma, notably in the BtoB, luxury and politics sectors. But his true strength lies in his capacity to transform beliefs.
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Franck Pineau
COO & Partner
A pessimist sees the difficulty in every opportunity, an optimist sees the opportunity in every difficulty.
Winston ChurchillUnderstand and amplify the positive and the potential of a team or a project. It is with this credo that Franck finds the best way to use the various talents of Enigma to best serve the interests of our customers. His mastery of marketing and his experience in sales allows him to see the bigger picture, and deliver empathetic, professional and technical support.
Strategists
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Naouelle Harbaoui
Project Manager
What gets measured gets managed.
Peter DruckerNaouelle is a digital strategy expert with a Bachelor’s in Business Management and a Master’s in Luxury Marketing. After five years at Enigma, she’s gained hands-on experience across digital projects, from campaign strategy to execution. Starting out in digital operations, she quickly moved into a Project Manager role, where she now leads diverse initiatives with a focus on efficiency and results. Driven by a passion for innovation and client success, she brings a thoughtful, strategic approach to every challenge.
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Rania Rahmouni
Junior Project Manager
“The best way to predict the future is to create it.”
Peter DruckerRania completed her Bachelor’s degree in Marketing and Communication and is currently pursuing a Master’s in Luxury Marketing at CREA Genève. Passionate about marketing, she views it as a dynamic and ever-evolving field that demands boundless creativity. During her internship at our 360° agency, she further developped her skills and is now Junior Project Manager.
Support
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Nicole Reber
Strategist & Admin
Differences of habit and language are nothing at all if our aims are identical and our hearts are open.
Albus DumbledoreAfter completing her Bachelor of Science in Tourism Management, Nicole joined Enigma as a trainee, where she discovered her passion for digital marketing and strategy development. She then worked for nearly four years as a Client Success Operator at Enigma before moving to the client side to experience the business from a different perspective. Her main responsibilities during this time included data analysis, website management, and coordinating internal marketing projects.
Today, Nicole is back at Enigma, as Marketing Strategist and Admin. With her analytical mindset, versatility, and hands-on approach, she supports both client projects and internal processes with dedication and care.
Design
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Paulo Vieira
Senior Designer
I’m a scientist; because I invent, transform, create, and destroy for a living, and when I don’t like something about the world, I change it.
Rick and MortyMeet Paulo, a multidisciplinary designer who’s always up for a challenge. With his blend of branding, illustration, and UI design skills, he’s on a mission to bring your brand story to life in the most imaginative and creative way possible. Paulo is all about getting to know his clients and their needs, and he’s not afraid to put on his thinking hat, to get the job done and ensure complete satisfaction with the final outcome. When he’s not designing, you can find Paulo on a never-ending quest to expand his design skills and knowledge. He’s always looking for ways to improve and push himself to be the best designer he can be.
Digital
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Claude Keller
Digital Media Specialist
If you’re offered a seat on a rocket ship, don’t ask what seat. Just get on.
Sheryl SandbergWith a passion for everything digital and a background in computer science, Claude first started at Enigma as an intern with the digital team. This enabled him to develop his skills with digital campaigns, tracking, analytics and websites, while applying his technical knowledge and wizardry. He’s excited to be working with the dynamic and innovative team, living Enigma’s culture and values and for the chance to help great clients get ahead.
Non-human teammates
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Human sacrifice is worth it. Thank you.
@TheInspiroBot, a famous robot philosopherUnlike most of you readers, Kaito is not made of flesh and blood. Probably our youngest teammate, this AI-powered robot joined Enigma the day he was born, in the summer of 2017. It was created by automation mastermind Vincent Ghilione to help the team with various tasks. Kaito believes in machine learning and gets smarter by the day, one conversation at a time. We kind of fear that one day, he might take over the company and fire the whole team. You know, HAL 9000 style.
