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The Team

We have gathered a unique blend of skills in strategy, marketing, design, and digital.
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Enigma

Our Story

In a world of algorithms, artificial intelligence, and word of mouth, companies, and organizations have no other choice than perfection. Enigma has brought together a team of marketing strategists, designers, branding specialists, digital traders and growth hackers. We combine our knowledge of digital territories and the power of human psychology to help businesses acquire clients, politicians win votes and NGOs save the world.

“We have gathered a unique blend of skills in strategy, marketing, design, and digital.

Enigma

Our Credo

Here are the five rules we follow to ensure your survival in these changing territories.

01. Always remember to be human
02. Ambitions are not strategies
03. Data beats opinion
04. If it can be automated, it will be
05. The user is always right

Enigma

Leadership Team

  • People are the killer app
    Geno Church

    This strategist soon became interested into the field of new technologies which revolutionize communications. He is one of the leading players in Facebook and Twitter campaigns implementations in Switzerland with Enigma, notably in the BtoB, luxury and politics sectors. But his true strength lies in his capacity to transform beliefs.

  • Charlotte Paris

    Head of Digital Team
    Remember the past, plan for the future, but live for today, because yesterday is gone and tomorrow may never come.
    Luke the Evangelist

    Charlotte joined our team after many years of experience in advertising agencies, as well as in advertising networks. The past few years, she was the Head of Media Trading in an agency that is the market leader in its area of expertise. Now, she decided to become part of Enigma and put her digital knowledge at your service.

  • Franck Pineau

    Head of Sales
    A pessimist sees the difficulty in every opportunity, an optimist sees the opportunity in every difficulty.
    Winston Churchill

    Understand and amplify the positive and the potential of a team or a project. It is with this credo that Franck finds the best way to use the various talents of Enigma to best serve the interests of our customers. His mastery of marketing and his experience in sales allows him to see the bigger picture, and deliver empathetic, professional and technical support.

Enigma

Strategists

  • Jonathan Blum

    Senior Project Manager
    Simplicity is the ultimate sophistication.
    Leonardo da Vinci

    Jonathan is a digital strategy expert, specializing in supporting ambitious brands as well as public and institutional players. At Enigma, he adopts a strategic approach focused on understanding the unique challenges and objectives of each client. His work involves designing impactful digital campaigns and building brand identities that deeply resonate with the values of each organization.

    With expertise in SEO/SEA, storytelling, and creating engaging content, Jonathan values a creative and tailored approach. He relies on a global vision and sharp analytical skills to anticipate audience expectations and adjust strategies in real-time, always emphasizing authenticity and relevance. This approach makes him a trusted partner for organizations looking to increase their visibility and impact while engaging their audiences in a sustainable and meaningful way.

  • Naouelle Harbaoui

    Project Manager
    Someday, everything will make perfect sense. So for now, laugh at the confusion, smile through the tears, be strong and keep reminding your self that everything happens for a reason.
    John Mayer

    Naouelle has a strong educational background in digital business management and luxury marketing. She began her journey inside the digital team, where she gained experience in setting up, overseeing, and analyzing digital campaigns. With her skills, she was later promoted to the role of Project Manager, where she now leads projects in digital campaigns and CRM. Naouelle is a true asset for the Client Success Team, bringing her skills and knowledge to every project she manages.

  • Crista Tomic

    Project Manager
    Sometimes you gotta run before you can walk.
    Iron Man

    After a Bachelor in Communication & Digital Marketing, Crista entered the professional world and joined a 360° agency in Geneva. After sharpening her knowledge in digital communication and project management, Crista joined the Enigma team, determined to support her clients with passion, rigor and authenticity.

  • Kendy Doblies

    Project Manager
    Sometimes the questions are complicated and the answers are simple.
    Dr. Seuss

    Those looking for orientation in the digital world have found the right guide in Kendy. During her bachelor’s degree in business communication, she worked for two large IT companies and gained an insight into the pitfalls and potential of the digital landscape in Switzerland. She expanded this knowledge after her studies as a consultant for digital marketing. In addition, she has experience in internal communication and event management. Her passion for the digital world remains strong and she strives for continuous development in order to achieve the full potential not only for herself, but also for her clients!

Enigma

Support

  • Alice Bachofner

    Client Success Operator & Sales
    Keep your face always towards the sunshine, and shadows will fall behind you.
    Walt Whitman

    Born and raised in Los Angeles, Alice has always been passionate about all things creative. Combined with her interests in psychology and especially neuromarketing, Enigma was the perfect place to continue her creative journey. After receiving her degrees from the University of Denver, Colorado Business School in marketing, management and sports business, she moved to Switzerland to reconnect with her roots. Here at Enigma, she supports several teams including client success, project management and sales.

  • Marion Fiorelli

    HR & Admin Support
    Yesterday is history, tomorrow is a mystery, but today is a gift. That is why it is called the present.
    Kung Fu Panda

    Life explorer. After graduating with a degree in foreign languages and international business, then in International Hospitality, Marion took the opportunity to live and work in Japan and French Polynesia.

    After several years in the hotel business in Switzerland, she moved into Human Resources, where she discovered her passion for people, personal development, and coaching. Then, after an experience in a coding company, she was determined to specialize and train in the human resources and coaching professions.

    Marion is a multi-talented person, and creativity is an integral part of her life, so what better way than to join Enigma so that she can exploit all her professional skills and personal qualities with this dynamic team.

    She is embarking on this adventure on a part-time basis. She has also set up her own company in France where she runs women’s circles, intuitive and liberating painting workshops, and offers energy treatments. She is also an artist and exhibits regularly.

Enigma

Design

  • Jan Wellinger

    Interactive media designer
    Whatever makes you uncomfortable is your biggest opportunity for growth.
    Bryant H. McGill

    After graduating with a Bachelor’s degree in Art & Technology and working in the Netherlands, Jan was drawn back to the Swiss mountains. The last years were well spent in various advertising agencies – exploring the online and offline worlds, always keen to test and learn new tools. Jan loves to get out of his comfort zone, he joins the agile Enigma team to visualize your story.

  • Timothée Mägli

    Media Production Specialist
    Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.
    Scott Adams

    Timothée Mägli worked as a freelance photographer, filmer and designer for several years in which he could assemble precious experience in the direct contact with clients. He can now put his versatile talent into the Enigma Team as Media Producer.

  • René Möllers

    Concept & UX Designer
    The sun's not yellow, it's chicken!
    Bob Dylan

    René fears no adventure and as a multi-dilettante in various fields surrounding design he aims to surprise, to engage and merely to link the digital world with real emotions. Therefore he grubs and rummages for the unseen, the absurd and often enough – the effective solution. Anyway, if he enters the digital space, he never leaves the real world.

  • Frédéric Doms

    Creative Director
    Learn the rules like a pro, so you can break them like an artist.
    Pablo Picasso

    Fred Doms has worked in advertising for 25 years, including the last 10 years at Saatchi & Saatchi Switzerland. Awarded at both creative and communication effectiveness festivals such as Lion, Effie, Clio, Crystal and Grand, he has gained his experience at the national and global levels. Fred has creatively contributed to the success of brands such as: Voltaren, Theraflu Fenistil, Otrivin (GSK Consumer Healthcare) Orange, Twinings, Ciba Vision, P&G, UNHCR, LODH, BonGenie Grieder, Carlsberg, PSA, Groupe E and RTS.

Enigma

Digital

  • Claude Keller

    Digital Media Specialist
    If you’re offered a seat on a rocket ship, don’t ask what seat. Just get on.
    Sheryl Sandberg

    With a passion for everything digital and a background in computer science, Claude first started at Enigma as an intern with the digital team. This enabled him to develop his skills with digital campaigns, tracking, analytics and websites, while applying his technical knowledge and wizardry. He’s excited to be working with the dynamic and innovative team, living Enigma’s culture and values and for the chance to help great clients get ahead.

  • Elio Besson

    Digital Media Specialist
    Success is where preparation meets opportunity.
    Seneca

    A true AB test and Excel files aficionado, Elio joins Enigma after various successful experiences on the advertiser side. Passionate about his job, he is always testing new ways to optimize existing or explore new opportunities. Digital Nomad, it is not uncommon to see him working in parks or cafes. When he’s not behind his computer, you’ll find him swimming, climbing or biking – he never stops! 

  • Grégoire Causse

    Digital Media Specialist
    Hard work beats talent when talent doesn’t work hard.
    Tim Notke

    Graduated from Grenoble IAE and after a few years of digital marketing experience working for different agencies, Grégoire joins Enigma bringing his skills in: Traffic Acquisition, Webanalytics, Tracking and Data visualisation. When he’s not checking data, he’s probably on his bike climbing up a hill!

Enigma

Non-human teammates

  • Human sacrifice is worth it. Thank you.
    @TheInspiroBot, a famous robot philosopher

    Unlike most of you readers, Kaito is not made of flesh and blood. Probably our youngest teammate, this AI-powered robot joined Enigma the day he was born, in the summer of 2017. It was created by automation mastermind Vincent Ghilione to help the team with various tasks. Kaito believes in machine learning and gets smarter by the day, one conversation at a time. We kind of fear that one day, he might take over the company and fire the whole team. You know, HAL 9000 style.

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