In a world of algorithms, artificial intelligence, and word of mouth, companies and organizations have no other choice than perfection. Enigma has brought together a team of strategists, designers, branding specialists, business model experts and service designers. We help our customers be great at what they do. Or become even bigger.
Here are the five rules we follow to ensure your survival in these changing territories.
01. Always remember to be human
02. Ambitions are not strategies
03. Data beats opinion
04. If it can be automated, it will be
05. The user is always right
We have gathered a unique blend of skills in strategy, marketing, design, and digital.
People are the killer app
This strategist soon became interested into the field of new technologies which revolutionize communications. He is one of the leading players in Facebook and Twitter campaigns implementations in Switzerland with Enigma, notably in the BtoB, luxury and politics sectors. But his true strength lies in his capacity to transform beliefs.
Attention is the rarest and purest form of generosity.
Martin Künzi is COO and partner at Enigma. With his experience as a former CMO and his MBA in Marketing, he has dedicated himself to his passion at Enigma — he develops strategies and state-of-the-art branding for clients who not only want to persuade, but also inspire.
The world of reality has its limits; the world of imagination is boundless.
Emilie Lassausaie studied sales and marketing at the University of Savoie, France. She has worked for a number of IT companies, especially in the financial sector, which has given her a solid experience in project management in B2B communication and in event planning.
Revoir deux fois pour voir juste, ne voir qu’une fois pour voir beau.
Following his studies in the Arts, Maxime became the associate creative director of a cultural communications agency in Paris, where he worked for the biggest museums along the Seine. Upon his return to Switzerland he entered the creative department of the luxury watch group Bvlgari. He then took up an active role in the agency Pmbcom, dedicated to content marketing. Today he focuses his energy and expertise in design and web content strategy to serve our clients.
Learn the rules like a pro so you can break them like an artist.
Liliana has earned her recognition as a branding and communications consultant in the Zurich agency scene. Before joining the Enigma team, she worked as a brand strategist in a branding agency. Her passion for people and the curiosity for digital marketing led her to Enigma. With her Portuguese temperament, she aims to revival authentic and sustainable brands.
Knowing is not enough; we must apply. Willing is not enough; we must do.
Thomas is holding a Bachelor’s degree in Media Sciences and Cultural Anthropology and a certificate in Digital Marketing & Leadership. Before joining Enigma, Thomas was working several years in a full service digital agency in Basel, where he found his passion in digital branding and advertising. After a little detour in a Shopper Marketing Agency in Geneva, Thomas comes back to his digital roots at Enigma, where he can bring in his knowledge in digital and non-digital Marketing.
The best way to find out if you can trust somebody is to trust them.
Prior to Enigma, Valdet helped companies to enter new business fields and supported them in the development of their digital strategies. He has many years of experience in the digital field and made his first contact with Enigma as a client, in a successful cooperation. He knows how to inspire trust among its surrounding and bond with people through his fine sense of humor.
The only impossible journey is the one you never begin.
Shanay Neuenschwander earned her bachelor’s degree in business administration in Bern with a specialization in corporate communications and marketing. She previously worked for an accreditation agency. Since her graduation, Shanay works with great curiosity and passion as Campaign Manager for Enigma.
Always look on the bright side of life
Nicolas graduated with a Bachelor in Business Administration and Media-Communication from the university of Bern. As he always had a great passion for branding, advertising and marketing, he is happy to had the chance earning his stripes as a trainee at Enigma. After his traineeship he took the opportunity to stay and works now as a campaign manager at the agency.
Der eine fragt, was ihm die Zukunft bringt, der andere gestaltet sie selbst.
Riccardo graduated with a Master in Development Studies at the University of Birmingham. In Bern, he gained his first experiences in political communication. As a campaign manager at Enigma he enthusiastically participates with his array of knowledge on different projects and is looking forward to broaden his horizon in the dynamic Swiss advertising industry.
Don't be afraid to give up the good to go for the great.
Jil Martinez carried out a Master’s Degree in cross-cultural Management, Communications and Events at the Catholic University of Lyon. During her studies she accumulated various experiences in the communications and marketing sectors in Europe and abroad. Her passion for innovation naturally drawn her to Enigma where she fulfils the role of Campaign Specialist.
Ideas are like fish. If you want to catch little fish, you can stay in the shallow water. But if you want to catch the big fish, you’ve got to go deeper.
With a degree in political sciences from the University of Geneva and a longstanding interest in the applications of media in social sciences, Thibaut quickly turned his attention to the world of communication. Pleased to work in a strategic and creative environment, he enthusiastically joined the Enigma team.
Whatever the mind of man can conceive and believe, it can achieve.
Passionate about Strategy and Marketing, Manon was eager to deepen the knowledge she gained during her Masters in Marketing and Management Communication at the University of St. Gallen. Positive, dynamic, committed and avid for new challenges, she was immediately appealed by Enigma’s creative and audacious environment.
The problem is not the problem. The problem is your attitude about the problem.
Alina finished her Bachelor’s degree in Business Administration at the University of St. Gallen. Already during her studies, she discovered her passion for marketing and communication and became involved in the student Marketing Club. After initial experience in the consumer goods industry, she is delighted to work with Enigma in a creative, innovative and familial environment, to meet new challenges and to learn a lot.
The best way to predict your future is to create it.
While earning her Business degree, Océane also completed a degree in Digital Marketing & Communication in parallel.
Having gained some experience in the administrative field, she joins the Enigma team as the one with sole responsibility of both administration and human resources. She aims to bring her skills, organization and dynamism to the agency.
Intelligence is the ability to adapt to change.
Lorena recently graduated with a Bachelor’s Degree in Business Administration from the University of St. Gallen. After her studies, she gained initial experiences in branding and design thinking at a previous internship. As the Head of events of the marketing club St. Gallen she was able to further her knowledge and enhance her skills in Marketing. Before starting her Master’s Degree in Business Innovation this upcoming September, Lorena is pleased to be a part of the innovative and creative Enigma Team.
Observing an atom changes it, observing people transforms them, observing the future shakes it up.
Pascal Wicht began his career twenty years ago in Johannesburg. His practice of future studies and trend analysis drives his vision and his creative direction for the agency. By bringing his experience of future thinking within Enigma, Pascal helps the different business units make sense of our current fast changing, complex and uncertain times.
La vita è bella
Following four years of study in Switzerland and Iceland, Daniele received his Bachelor’s degree in graphic design. While studying, he worked as a communication advisor for an NGO in the region of Lake Geneva. After completing his Master’s degree in Service Design, he now successfully applies his knowledge and creativity to customer projects for Enigma.
A learning experience is one of those things that says, 'You know that thing you just did? Don't do that.
A former business law specialist, Romain Pittet began his journey in corporate communications in the early 00’s. Since then, he’s acquired an extensive experience of all communications-related activities: from branding to digital and social media, from advertising to events, sponsoring and PR. He loves to tell stories connecting brands and consumers.
Life begins at the end of your comfort zone.
Mathias feels right at home where technology and business meet. Thanks to a Master from ETH Zurich in IT and Economics and combined with his experience in the IT service industry as a project manager, consultant and leader, he excels in entrepreneurship and connecting the dots in order to lead your ventures to success.
You must be the change you wish to see in the world.
A true pioneer, Vincent Ghilione started working as a webdesigner twenty years ago, at a time where the Internet was still unknown territory to most of us. After running his own webdesign company for seven years as an active Enigma Network member, he spent one year in Greece and India to dedicate his time to others. Vincent came back to join our Lab, bringing his design and coding expertise to the team.
It’s not a faith in technology. It’s faith in people.
Ebrahim studied software in Tehran. Alongside his studies, he was an entrepreneur and had a small company in Tehran, Iran. As a keen learner, he enriched some of his business and marketing skills when he had radio shows and interviews with local and national radio in Tehran, advertising for his education related company. He wrote a book, titled “How to Study less and Succeed More” for high school graduates preparing for higher education entrance exams and university admissions. Currently he is a student at the BFH University of Applied Sciences in Bern, studying international business administration and an intern at Enigma.
It seems that perfection is attained, not when there is nothing more to add, but when there is nothing more to take away.
Before earning a Bachelor’s degree in multimedia, Mathieu worked as a freelance icon designer. He then gained experience as a web designer for a famous retailer in Angers in France and built digital experiences for music platforms and online marketplaces in Geneva. Mathieu has a diverse background in graphic design and web development.
Contents are quickly forgotten. But the emotional impression of good design remains stable.
After Nicole finished her studies of visual communication in Basel with a Bachelor degree she decided to discover the world of south america. Enriched with new impressions and a lot of energy she started her traineeship at enigma. Now, after 6 informative months, she’s excited to become a fixed part of enigmas design team. The interesting and fascinating time as trainee confirmed her that she got to the right place. With a lot of joy and motivation she continues to realize divers projects in a marvelous team.
The only real trip wouldn't be to go to new landscapes but to see the universe with the eyes of another.
It’s her attraction for photography that led Jéromine to the High School of Art and Design in Geneva (HEAD) where she discovered graphic design and explored with enthusiasm its many facets. Her studies allowed her to work on various projects most often with a print/object approach. After a bachelor, she joined the agencies’ world where she discovered the field of digital and improved her knowledge in print. Today, she is at Enigma to bring her experience and face new challenges.
I could either watch it happen or be a part of it.
In the summer of 2017, Toni finished his studies as a communications and interactions designer in Bern. Prior to this, he worked as a desktop publisher and coached users how to work with design software. In this time, he was also able to improve his knowledge in print- and web design as well as follow his passions doing functional and visual design. After a short time being self-employed as a user experience designer, Toni is excited to join Enigma as a trainee in graphic design in order to work on inspiring and fascinating projects.
Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.
Timothée Mägli worked as a freelance photographer, filmer and designer for several years in which he could assemble precious experience in the direct contact with clients. He can now put his versatile talent into the Enigma Team as Media Producer.
Human sacrifice is worth it. Thank you.
Unlike most of you readers, Kaito is not made of flesh and blood. Probably our youngest teammate, this AI-powered robot joined Enigma the day he was born, in the summer of 2017. It was created by automation mastermind Vincent Ghilione to help the team with various tasks. Kaito believes in machine learning and gets smarter by the day, one conversation at a time. We kind of fear that one day, he might take over the company and fire the whole team. You know, HAL 9000 style.
Enigma Network rassemble des professionnels exceptionnellement talentueux pour répondre aux besoins des clients d’Enigma: des stratèges, des graphistes, des développeurs, des copywriters et des photographes ont tous adopté le code de déontologie d’Enigma .
Let’s meet to discuss how we can work together.
