The art of crafting a brand that fascinates
Take your brand to the next level

Human branding

Today, brands are human. They tell stories, they adapt their behavior to different occasions, they are loved or loathed. All the more, they are alive. They fascinate. To make your brand human, you’ll need a guide that knows how to navigate ever changing-territories.

At Enigma, we believe that our clients have something important to say. That’s why we want to help you take your branding to the next level.

Get a fascinating brand

The art of creating a brand that fascinates


Our branding process

Let's (re)build your brand together!

We think in strategies for branding

When we speak branding, we speak identity. It’s about speaking with your own voice and setting your appearance apart from other brands in overcrowded industries. Strategic positioning is key. We’ll help you develop your unique voice and appearance so you can play to your unique advantages.


A branding solution tailored to your needs

Our brand specialists, strategists, copywriters and designers help you develop your brand identity, design your logo, create your storytelling and write content for your digital channels, all while ensuring full brand coherence. Whatever it is that you require, our offers are always tailored to your needs.

Take your brand to the next level

Enigma is the best partner to define your brand


We make the brain react

We harness the power of Neuroscience. With our neuromarketing-forward approach, we develop your unique tone of voice and visual universe. Our communication strategies empower you with everything you need to become a truly fascinating brand.

Strategic Positioning

Our branding methodologies always pursue a strategic goal. We analyze your brand, look at the competition and take a deep dive into your industry. By unveiling your strengths, we position your brand strategically so you can unlock your full potential.

360 Agency

From crafting compelling stories, developing your new brand identity, to positioning your brand strategically, we use our creative, strategic experience and know-how to create brands that shine.

Our Branding Services



A strong and unique brand positioning is key to building relationships with your audience and to differentiate from your competitors.

Brand Identity

Based on a clear positioning, identity has to be developed. The visual elements must be chosen thoughtfully to support and sublimate the positioning. A voice has to be given to your brand, aligned with its core.


Once the positioning has been chosen and strong branding is developed, these visuals can be reimagined to use with diverse marketing elements. Our specialists in design, print, digital media and UX/UI will be able to create variations of your identity, in order to blend seamlessly with all necessary corporate material.

Change Management

A new brand is more than changing a logo. People will be the new brand, and they will be the voice of the company. Understanding is usually not enough to have a successful rebranding. You need people to embrace it.

Creative Footprint

The Creative Footprint is a decision tool developed by Enigma, which aligns both the strategic phase and the design phase. A Creative Footprint is used as a guide and a framework for the strategy and brand positioning. It allows us to brief the various business units and the company’s suppliers, in addition to aligning resources with the brand architecture.
Discover the Creative Footprint Workshop

A dedicated team of branding experts

Branding requires a wide range of expertise, including the creation of the name, the visual universe, logo and other branding assets. Enigma has set up a team that is dedicated to achieving the best results for your project.
Eager to work with branding experts?
Let's (re)build your brand together!
We can help you reach your branding goals. Just drop us a line to get in touch. We’re looking forward to exploring new territories with you.

These brands trust us
Let's work together!
We can help you reach your branding goals 🎯 Just drop us a line to get in touch. We're looking forward to exploring new territories with you.
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Where you'll find us
With teams in Geneva, Bern and Zurich, Enigma is the only agency that covers Switzerland not only in terms of language, but also with its regional differences. Get in touch to find out more about our branding services and how we can help you create a brand that fascinates.
decorative pattern
lat 46.2079346
long 6.1415865
lat 46.9461353
long 7.4347052
lat 47.3733227
long 8.5430426
Rue Argand 2
1201 Genève +41 22 342 63 63 Maps and directions
Effingerstrasse 16
3008 Bern +41 31 544 30 80 Maps and directions
Limmatquai 78
8001 Zürich +41 43 268 04 78 Maps and directions
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Tailor-made strategies