Top ranking for your beautiful website
Nowadays, anyone who knows a bit about the internet and coding is able to create and own a website. Many have been designing the most beautiful websites day after day. But at Enigma, we are business-oriented and so we always challenge the benefit of a beautiful website with no visitors!
Having a beautifully designed website or landing page that nobody is visiting, is like having a luxury shop in the middle of a desert… well, except for that Prada store in Texas! But that’s the only exception.
You want your website not only to be found but also visited, and this is where Search Engine Optimization (SEO) can help you.
The core mission and value of SEO lies in making your website more visible in the Search Results Pages (SERPs) or in other words, to make sure you rank better for specific keywords and drive more traffic as a consequence. SEO can also help you if you’re looking to reduce the costs of your online advertising.
But how do we do that and where does the magic come into play? Well, we use the best SEO techniques to reach your potential customers where they actually are!
Analyze & optimize
We analyze data, positions in the SERPs and create a specific strategy for your website to outrank the competition. At Enigma, we have the best strategists and technicians working together hand in hand to design efficient SEO strategies. Technical SEO, semantic analysis & optimization or netlinking will be adapted to your needs. Once the strategy is validated, the real deal starts with your SEO campaign coming to live.
Customized SEO strategies
No matter if we are working locally, internationally, only for mobile or for an e-reputation mission, our team of experts will always tackle the SEO pillars listed below.
We always start with a technical audit of your site. This 360 ° audit allows us to identify potential problems related to criteria defined in Google’s best practices, such as indexing, redirections, source code errors, sitemap.xml, robots.txt, page loading time…
Semantic analysis & optimization
Together we define your strategic keywords and check on the competitions positioned keywords. We also list the relevant content that needs to be produced to answer your target queries.
We’ll be mainly working on the following:
- meta tags (titles, meta descriptions)
- Hn tags or heading tags (H1, H2, etc.)
- alt attributes for images
Reaching top 3 positions in Google is almost impossible without an effective netlinking strategy. We’ll help you make the most of your existing links, internal links and backlinks, but we also search and develop new ones, stronger ones.