Best wishes for 2014
Enigma Strategy & Branding wanted to offer a piece of its corporate identity while wishing to all its best wishes for 2014 in an original way.
Ambition
During the holiday season, we wanted to express our best wishes for the new year in a original and remarkable way, and carry Enigma’s corporate identity and vision along.
Action
To illustrate our vision, there was no better visual than the codes and symbols used by eye doctors.
Our designers thus transformed the typical eye test screen into a visual and contemporary poster, and included an intriguing text.
Impact
This poster draws attention and leaves an imprint. You have to get really close to understand the message, which turns out to be quite metaphorical. Take the test for yourself!