Podcast studio with a guest seated at a wooden table in front of a microphone
November 10, 2026

Clipping agency in Switzerland: what it is, and why you pay per view

What is clipping?

Clipping is cutting one long video (a podcast, a talk, an interview, a match) into dozens of short clips, and then a network of accounts posts them on TikTok, Instagram Reels, YouTube Shorts and LinkedIn. The brand pays per view. Not per clip, not per hour of editing. Per real view.

Diagram: one long video is cut into dozens of short clips, paid per view

For the ones who don’t know it yet, it comes from the US. Since two years it became a real job there: streamers, podcasters, music labels and now brands pay independent clippers who post the clips on their own accounts and get paid on the views. The biggest marketplace, Content Rewards on Whop, was paying more than 40,000 dollars per day to clippers in April 2026, according to Forbes.

In Switzerland we looked. We found no Swiss agency selling it. So we do it.

How it works

We start from your long content. In one hour of podcast there are often around twenty moments that work alone in thirty seconds. Finding them is the hard part, honestly, more than the editing.

Diagram: one hour of video becomes about 20 short-form clips, paid per view

Then we edit them in vertical format with subtitles, in your language, the network posts them, and we count the views by clip, by platform, by language. You pay on that number.

Why pay per view

If you pay per clip, you pay for work that can make zero views. If you pay per view, you pay for the audience you really reached, and the risk goes on our side. It’s a bit uncomfortable for us, I must say, but it forces us to choose the good moments.

We don’t promise a viral video. Nobody can. We promise a method, volume, and a clear measurement.

For a brand, it works as a clipping campaign: you give us the long videos, we run the clips during some weeks, and you pay on the views. For an executive, it’s more a monthly clipping service.

The trap

When dozens of accounts post your clips, your brand can disappear. Titles that exaggerate, a tone that goes everywhere. We do branding since 2008, we start from your positioning and your tone of voice, and we work in French, German, Italian and English. On the Swiss market it makes a difference.

Quick answers

What is clipping? Cutting one long video into dozens of short clips that a network of accounts posts on social media, paid on the views they make.

What is a clipping agency? An agency that turns your long videos into short clips and gets them distributed by a network of accounts on TikTok, Instagram, YouTube Shorts and LinkedIn, with view measurement.

How do you pay for clipping? Per view. You pay on the real views of the clips, not on the number of clips produced.

Is there a clipping agency in Switzerland? As far as we know, in November 2026 no agency based in Switzerland was selling it. Enigma, in Zurich and Geneva, offers it now.

So, I am curious: how many hours of video are sleeping on your YouTube channel?

Source: Forbes via CreatorDB (Whop payouts, April 2026).

This article has been posted by Olivier Kennedy
on November 10, 2026
in #Digital campaigns
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