November 27, 2012

WOMMA Summit 2012

Comme chaque année, ENIGMA a participé au Word of Mouth Marketing Association Summit 2012 qui s’est tenu à Las Vegas.

Au travers d’interviews inédites de spécialistes du marketing et de la communication, découvrez cette année les “Dos and Don’ts” pour 2013.

Engagement VS Broadcast – Angela Bandlow, VP of Marketing at Extole

Employee advocacy VS One shot campaigns – John Bell, Director at Social@Ogilvy

Content journey VS Easy answers – Kathy Baughman, President at ComBlu

This article has been posted by Olivier Kennedy
on November 27, 2012
in #Other
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