Two worlds Unite: Art and Marketing

Art and Marketing: are they worlds apart? Not so fast. They have more in common than you might think.

Art and Marketing are complementary

Art seeks to create deep and meaningful connections. It reflects the world around us and creates an environment that transcends ethnic and cultural divisions. Use it in marketing and it adds texture to your brand, helps you reach new customer segments and allows you to develop services that matter to people.

Art to tell a story

Essentially, Art is a powerful storytelling vehicle. And as you know, we at Enigma love to tell stories. So why not consider art engagement to create a meaningful and sustainable connection with your customers?

Van X Van Gogh

A new challenge

Of course, a collaboration comes with a set of questions: How can I efficiently include art engagement in my marketing strategy? Which artist/s to partner with? What partnerships or programs to launch? How to manage the uncertainty of this new marketing strategy? There might be some difficulties. Everything new is a challenge. Believe us: if you are ready to step in, your customers will love you for it.

Invitation

That’s why we wouldn’t want you to miss out on a very special occasion. Be our guest and join us for a Breakfast-and-Learn session in our offices in Geneva on Monday, February 25th or in Bern on Friday, March 7th.

Sign me up in Geneva!

Sign me up in Bern!

Professionals are waiting for you

For this occasion, we invited ArtFlow, a consultancy, and think-tank created in 2018 by renowned art consultant and entrepreneur Katie Kennedy Perez to provide an expert partner for brands and companies.

 

During this breakfast session, we will give you the opportunity to learn how to apply these innovative strategies and give you exclusive access to the multi-industry ArtFlow Art x Brand 2018 Report presenting ‘best in class’ art engagement and typologies –  and, of course, the chance to meet the author and CEO of ArtFlow. Don’t miss out!

Participate in Geneva or Bern

  • When: Monday, February 25th at 8:30 am
  • Who: Katie Kennedy Perez, CEO ArtFlow
  • Where: Enigma Geneva office, Rue Joseph-Girard 20, 1227 Carouge

Or

  • When: Friday, March 7th at 8:30 am
  • Who: Katie Kennedy Perez, CEO ArtFlow
  • Where: Enigma Bern office, Effingerstrasse 16, 3008 Bern

Click here to access your copy of the ArtFlow Art & Brand Report 2018