Each vote is an opportunity
This is how you win an election
We have been assisting parties and interest groups in political campaigning in Switzerland for almost a decade. Over time, we have developed a unique process that is based on our experience of the best practices of Switzerland and around the world. We apply for at least two campaigns each year. We hone our expertise. We will help you win.
I want to win my next campaign
A vote is not just a yes or a no slipped into the ballot box. It is not a mere political act. Give yourself the best chance of victory. Define a winning strategy, because you believe in the merits of your position. Because you know that every initiative, every referendum, every election is simply an opportunity to improve the lives of millions of your fellow citizens.
Create preference among voters
The election is one of the most delicate exercises in terms of voting: it is not about convincing voters to vote yes or no, but about electing their representatives to the legislative or executive bodies at various levels. The challenge is therefore to create the preference, which approximates a traditional marketing campaign.
We decode the behaviour of the electorate according to the stake of each election. In some situations, it is the values and the party line that will make the difference. In others, the campaign will put forward candidates. We will provide you with the correct strategy.
Live the authentic direct democracy
The initiative is a fundamental right of the Swiss people. When a group of determined citizens turns an idea into part of our legal system, it has a direct influence on the political agenda. Thus the people are protected against inaction on the part of their representatives or the slowness of the legislative process.
To win an initiative, it must be able to present an idea that is simple, compelling and difficult to contradict. We help you define the good arguments, we prepare a comprehensible story and we provide you with the means to tell all citizens.
Use the right of veto of the sovereign people
In Switzerland, people traditionally place great trust in governments and parliamentarians. Winning a referendum is always difficult because it involves convincing a majority of voters to oppose these bodies.
We help you build arguments that hit home. We define a narrative that is convincing and easily digestible. We encourage word of mouth in order to share your ideas with as many people as possible.
Your company deserves to stand out, and at Enigma we do that with more than a logo. We help you to get the most efficient positioning and deploy full visual and verbal universe using the strength of storytelling.
Marketing and communication plan
An integrated marketing and communication strategy is key to getting returns on your investments. With Enigma’s Performance Strategy System we will find your path to success.
Explore and test how to launch a new business and how to create a winning business model that outsmarts competition. Enigma helps you to refine your value proposition and ensures a fit with your future or existing market.
To efficiently shape public opinion, brands need PR and at Enigma we empower our clients to become outstanding in their PR efforts.
There are many types of websites and the key is to choose the right one for your company and your audience. We build the most efficient web experience and infuse your project with creativity.
The time of motion pictures has come. Video is one of the most important media today and Enigma gladly supports you in realizing your video project.
Convincing people to vote for you our your idea means using the right strategy and tools. We have the experience you need to win your political campaign.
With proper community management your fans become your strongest voice. We can help you get there.
Content Marketing & Inbound
Transform your marketing into a selling machine by using the Inbound methodology and a good CRM. Our dedicated team is here to support you in this endeavor.
Deliver the right message to the right audience at the right time with a specifically targeted digital campaign. Enigma is the right partner for such an endeavour.
If your website doesn’t appear among the first search results you are almost invisible today. With a good SEO strategy we can improve your ranking for the keywords of your choice.
Marketing as a service
Your company deserves the best that digital and classical marketing has to offer. Enigma supports you with an all team access on a monthly basis to achieve great results.
Outperformance by Enigma
In Switzerland, we vote four to six times a year on at least 20 subjects! Each year, Enigma Political Territory takes part in several of these votes. This has allowed us to develop an efficient methodology that is based on best practices in Switzerland and worldwide. Each new campaign provides valuable information that our strategists immediately put to use. Thus, we are making constant progress. Thus, we help you win.