Performance Strategy System

Our main mantra ensures performance & risk reduction for agile marketing

What doesn’t yet exist requires knowledge and passion. Enigma understands the creation of a business or a brand as a holistic process. Our Performance Strategy System breaks out the branding process and gives you a global perspective on what is at stake.

An open source model, registered with a “Creative Commons” license, can be used, transformed, and copied, with the obligation of citing your source and sharing the improvements that you can add to it.

Discover the foundations of the Performance Strategy System that was developed by Enigma.


Brand eco-system
Benchmarks, target analysis, best practices and worst case scenarios. Define your brand’s ecosystem in order to benefit from new opportunities and choose the way you want to grow.


Brand DNA
Run a comprehensive audit and come up with new ways to redesign your business model.


Decision matrix & communication plan
Pick the best marketing approach and the right communication strategy for your business. Allocate your resources so as to increase the return on every dollar you invest. Improve awareness beyond your industry’s standards.


Brand consistency & experience design
Branding strategy and design have to match perfectly: Enigma’s team is highly specialized in transversal branding.


Build brand awareness, understanding
Set up the right communication tools and design a complete conversion funnel from the ground up. Unlike other communication agencies, we go beyond traditional advertising by setting up all the tools you need to transform your prospects into clients. Our tools range from posters and brochures to websites, online campaigns and social media advertising. Enigma has all the necessary tools to run your campaign successfully.

Word of mouth

Marketing ambassador, word-of-mouth
Turning your consumers into fans takes a well-rounded process. Whether you’re looking into marketing ambassadors, a VIP program, word-of-mouth with some wow effect, or service design to build loyalty, we always have a solution that is adapted to your brand. Discover the real communication 2.0.

Performance Strategy System

Our main mantra ensures performance & risk reduction for agile marketing


Your company deserves to stand out, and at Enigma we do that with more than a logo. We help you to get the most efficient positioning and deploy full visual and verbal universe using the strength of storytelling.

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Marketing and communication plan

An integrated marketing and communication strategy is key to getting returns on your investments. With Enigma’s Performance Strategy System we will find your path to success.

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Innovation Sprint

Explore and test how to launch a new business and how to create a winning business model that outsmarts competition. Enigma helps you to refine your value proposition and ensures a fit with your future or existing market.

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Public relations

To efficiently shape public opinion, brands need PR and at Enigma we empower our clients to become outstanding in their PR efforts.

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There are many types of websites and the key is to choose the right one for your company and your audience. We build the most efficient web experience and infuse your project with creativity.

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Video production

The time of motion pictures has come. Video is one of the most important media today and Enigma gladly supports you in realizing your video project.

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Political campaign

Convincing people to vote for you our your idea means using the right strategy and tools. We have the experience you need to win your political campaign.

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Community Management

With proper community management your fans become your strongest voice. We can help you get there.

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Content Marketing & Inbound

Transform your marketing into a selling machine by using the Inbound methodology and a good CRM. Our dedicated team is here to support you in this endeavor.

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Digital Campaigns

Deliver the right message to the right audience at the right time with a specifically targeted digital campaign. Enigma is the right partner for such an endeavour.

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If your website doesn’t appear among the first search results you are almost invisible today. With a good SEO strategy we can improve your ranking for the keywords of your choice.

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Marketing as a service

Your company deserves the best that digital and classical marketing has to offer. Enigma supports you with an all team access on a monthly basis to achieve great results.

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Digital Marketing in Real Estate

At Enigma, we have designed methods that are adapted to today’s business reality. We implement the best strategies and solutions to generate leads for sales, rentals, and acquisitions of investment properties and yields.

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What others say

Controlling the liberal campaign for the Grand Conseil in 2009, the Enigma team did better than just mobilize people: it brought them up into original actions, always carefully thought out and emphasized on performance. Thanks to their dynamism, everything becomes possible and the absurd seems feasible, even logical and necessary.

Alexis Barbey
Chargé de communication RH
Lombard Odier